i completely agree with you on most points especially when it comes to the fact that the bottom line is profitability.

Sometimes a good cause is promoted only because it is profitable and there is a good image or good publicity factor about it.

But its does not change for the fact that Black lives Matter does bring issues to light which would normally stay buried. so the cause is worth the business that is extracted from it.

We should continue to do what we do to promote the cause because of the good it does.